You (the small business owner or digital marketing manager in this story) are possibly fighting to overcome the never-ending obstacles of wasted time and missed opportunities. In a world where you’re juggling a million tasks (like writing your 47th blog post or deciphering the secrets of website analytics), inefficiency is the silent thief of your time, energy and ability to innovate. If you don’t outsmart it, you’ll get lost in a sea of other businesses just as ambitious as you — but eager to steal your spotlight.